流通經路상의 組織間 關係에 관한 理論的 틀

Abstract

본연구는 유통경로상의 組織間 關係에 관한 다양한 이론적 틀을 체계적으로 정리, 비교한 것이다. 이를 위해 資源依存理論, 구조컨틴전시이론, 去來費用接近, 政治經濟的 接近의 개념과 이들을 유통경로부문에 도입한 연구들을 검토하였다. 이를 토대로 각 이론을 비교하였으며 이들의 相互補完的 適用에 대해 논의하였다.

This article reviews some theoretical frameworks of interorganizational relations in channels of distribution. It includes resource dependence theory, structural contingency theory, transaction cost approach, and political economy approach. Selected empirical studies using these frameworks are briefly reviewed, and suggestions for future research directions are made.

This article reviews some theoretical frameworks of interorganizational relations in channels of distribution. It includes resource dependence theory, structural contingency theory, transaction cost approach, and political economy approach. Selected empirical studies using these frameworks are briefly reviewed, and suggestions for future research directions are made.